PARLOR Miami hosts a four-day shopping and pampering pop-up bringing together a list of independent and emerging designers and a stylish list of Miami's tastemakers.
Created to celebrate contemporary living by founder Taylor Abess, PARLOR features designers that are from the areas of fashion, accessories, beauty and home. "I tried to bring together a list of established and new brands that will appeal to the cool, sophisticated Miami woman." The list numbers around 30 brands and includes Anndra Need, Lee Savage, Norma Kamali, A Piece Apart, AQ/AQ, Romi Ceramics and Maison Louis Marie.
Having spent years as the owner of Parlor Showroom in New York City, Abess is a fashion veteran with a keen eye for young and emerging designers. When she relocated to Miami last year, she felt there was a void in the Miami retail scene, "I didn't feel like there was a space that was really meant for the well-rounded woman who wants more than just fashion, maybe she's also into beauty or wellness or home."
To fill the void, Abess came up with the concept of the PARLOR Pop-Up, launched last year at the Soho Beach House. It was a success.
This year the pop-up has expanded to the Miami Beach Woman's Club and features events including the GLAMSQUAD Beauty Lounge, Yoga Classes, and Tiqo Happy Hour. The activations are themed, focusing one day of the pop-up on wellness, another on beauty, and include a learning element, so that there is something for everyone.
"The definition of Parlor is a room used for the reception of visitors or welcome someone to your home, so the idea is to create a space where people can feel welcome, whether they want to shop or to hangout."
The pop-up opens Thursday with daily events alongside sounds by DJ YSL, Sasha Lauzon and Coco Hara.
Thursday, April 7, 11 – 7PM
Glamsquad beauty lounge 12:00 - 4:00 pm
Martini Bar and sounds by DJ YSL 4:00 - 7:00 pm
Hosted by Fernanda Domit, Gingi Beltran, Maria Tetamantti, Nina Johnson-Milewski
Friday, April 8, 11AM – 7PM
Glamsquad beauty lounge 12:00 - 4:00 pm
Martini Bar and sounds by DJ Sasha Lauzon 4:00 - 7:00 pm
Hosted by: Ashley Abess, Erica Korman, Jessica Kavana Dornbush, Lana Bernstein
Saturday, April 9, 11am – 7pm
Morning Yoga with Asha Elias 11:00 - 12:00 pm, Juice Bar 12:00 - 2:00 pm
Happy Hour cocktails and sounds by Coco Hara 4:00 - 7:00 pm
Hosted by: Asha Elias, Jessica Lieberman, Maile Gamez, Rachel Alpert- Giammattei
Sunday, April 10, 10am – 5pm
Boozy Brunch
Hosted by: Elysze Held, Erica Korman, Jilian Sanz, Violet Camacho
PARLOR Miami
Miami Beach Woman's Club
2401 Pine Tree Dr, Miami Beach
RSVP Mandatory: Parlor@Gnazzogroup.com
